Yesterday, Mianyang Changhong headquarters a festivity. Day, with independent intellectual property rights made the biggest flat-panel TV --- 55 inches LCD TV and 65-inch plasma TV was born in Sichuan Changhong, and to achieve mass production. This is the second in 2002 Changhong launched the industry's largest 30-inch LCD TV was the industry to hold the event again after the pull. It is understood that production of two product lines to China's first fully independent intellectual property rights to enjoy the biggest flat-panel production lines, production of technical standards fully meet the 120-inch flat panel TV above the level.
Yesterday afternoon, Sichuan Changhong, held a grand "largest flat-panel production line built the largest flat panel TV volume off the assembly line cum" ceremony, 100 guests from the community were invited to participate. Changhong Vice Chairman, Executive Vice President Liu Bin, and the body of digital flat panel displays, general manager of Changhong CHEN Ning, Changhong Marketing (China) General Manager Guo Dexuan and technical experts, Changhong, a sensory evaluation division to attend ribbon-cutting ceremony.
Chang Ning, general manager of digital flat panel displays, said Changhong launched the first of the largest flat-panel TV and mass production, which is integrated upstream and downstream resources, Changhong, the results of the implementation of technology innovations, marks the level of Changhong flat chain operations to a whole new level. He also revealed that two models from the design input, research and development to trial by Changhong, "Teacher Evaluation and feel" full participation and full sense of belonging, "and feel products."
It is understood that Changhong 55-inch LCD and 65-inch plasma TV with a number of patented technologies Changhong, system applications, "flat-panel imaging golden triangle" of audio and video integrated systems, horizontal and vertical viewing angles are 176 degrees, highlighting the industry unique, in the light, dark watch mode optical field. In addition, the series for the first time using touch-button design, Blu-ray arising from the operation demonstrated technology charm.
On-site experts, Changhong flat newly built production line is by far the largest, highest-tech production line of flat-panel TVs, meet from 7 inches to 120 inches above the mass production of a full range of flat-panel TV requirements. The production line adopts parts processing, surface mount, wave soldering, ESD protection, the appearance of a number of Changhong patent protection, test instrumentation, technology management are at the international advanced level.
The expert analysis, Changhong have independent intellectual property rights and the largest flat panel TV product line also displayed before the public, marked the intellectual property system in the industry, Changhong building taken a substantial step.
鈻?Information
Listing price in mid-June more than 30,000
Changhong 55-inch LCD TV and 65-inch plasma TV, when a listed company? Yesterday, Changhong Marketing (China) General Manager Guo Dexuan said Changhong 1000 first-order 55-inch and 65 inch flat panel TV, in mid-June, global availability, provided the first major European countries, advertising and e-commerce operators. Chengdu consumers can see the product in mid-June. As the price of the product, Guo said the good time being disclosed. According to industry sources, based on current market conditions, estimate the price of 3 million yuan.
Changhong large flat-panel listing of strategy is very beneficial for their flat. Earlier, the domestic authority of the monitoring body of data shows that this 1 to 5 months, Changhong flat-panel TV sales grew 380% market share among the "top three" in Sichuan and Chongqing, North China and East China regional market share has soared to No. 1 .
鈻?Sound
Changhong is the new rising power
"The future is a large plate era." Yesterday, Vice Chairman Chang, Deputy General Manager Liu Bin, passionate body said. Liu said the maximum size of the market for the 50-inch LCD, plasma 63 inches, and basically dominated by the Japanese and Korean enterprises. Changhong The large volume flat products offline, at least three points, one, reflects the advantage of Changhong's technology scale; 2, indicating Changhong is the rapid rise of the power of a large plate; 3, breaking the Japanese and Korean companies in large flat monopoly.
With the new "weapons and ammunition"
Yesterday, Changhong Marketing (China) General Manager Guo Dexuan, very happy at the production site. He laughed and said, made the biggest flat-panel TV --- 55-inch LCD TV and 65-inch plasma TV was born in Sichuan Changhong is significant, fully illustrates the transformation of Changhong's strength and success of Changhong. The future, including 120-inch flat panel, Changhong may also pioneered. Guo high hopes for this group of products, said the move will mean "for our marketing team to provide new weapons and ammunition."
鈻?Observation
Changhong to build "digital Supremacy"
Changhong, China's color TV industry has a pivotal role. During the past decades, Changhong successfully seized the CRT color TV, projection TV two opportunities for industrial upgrading, became the world's second-largest TV company, today Zhao Yong has achieved at flat-panel TVs, whether or not to rewrite China and the world TV industry structure it? Perhaps the recent action from Changhong find the answers.
The new bureau opened flat
With the rise of flat-panel TV market, foreign giants have unanimously thrown their own "plate" strategy, not only the traditional home appliance giant, "rush", even Dell, HP, Motorola, IT, telecommunications companies have to share. On December 20 last year, Changhong has finally unveiled the mystery for everyone.
In the press conference, Changhong was declared fully into the flat panel television, flat panel industry on R & D, manufacturing and marketing policies to tilt towards the world within two years, three flat-panel TV manufacturers, TV manufacturers from a traditional to information appliances, digital media developers of successful transition.
Deputy general manager of Changhong, said Zheng Guangqing, Changhong will take the following aspects of the strategy: First, plans to invest 1 billion yuan for the flat-panel TV technology development; two, seize the trend of 3C integration, the user build a flat-panel TV for the terminal digital home entertainment center; 3, open up the flat industrial chain, and upstream and downstream parts supplier companies to form a strong industry cluster, to play a chain competitive advantage.
To break the blockade Technology
It is understood that flat panel TV is a new development trend of China's color TV enterprises are to achieve a greater development, it must occupy high ground in the field of flat panel TVs.
Changhong promotion of high-profile flat-panel TVs, flat-panel TV is the key technology of capturing the "Golden Triangle plate imaging." It is understood that "flat-panel imaging Golden Triangle" is the world's most advanced flat-panel TV technology, X-power super power chip, five-time intelligence "golden ratio" and the ultra-fine screen in Korea three organic integration, so that Product image quality and sound effects have a breakthrough to improve and effectively overcome the ordinary flat TV brightness is not high, and poorly, trailing "fuzzy" and the fulfillment of 720p, 1080p high-definition formats such as global digital reception. The technology of capture means that Changhong had first broken the blockade of multinational technology so that the quality of domestic flat-panel TV is enough and comparable to foreign brands.
To create a flat myth?
Flat-panel TV is only "digital Changhong," the first step, Changhong ultimate goal is to rely on digital technology, integrated wired and wireless networks, and construct a terminal for the main family TV multimedia information center, to achieve interoperability between appliances to form a fully meet user needs, "digital home", to best satisfy people's growing need for audio-visual entertainment. This is the biggest task facing Zhao Yong.
Industry insiders believe that the current flat-panel TV brand in Japan and South Korea are still dominant, but with the consumer market development and domestic enterprises such as Changhong, research and development, personnel, and funding increase investment, product advantage will become increasingly prominent on the Century 90's expulsion of foreign domestic color TV brands together achieved a major victory for the brand and, ultimately, history may repeat itself.
鈻?Links
Changhong Digital Flat Display Company Profile
R & D team, professional digital flat panel display company has a team of doctors, masters, national and provincial figures show that more than 150 technical experts composed of high-quality R & D team, including professional bachelor degree or above accounted for more than 90%.
Great technological innovation through the accumulation of years of R & D capabilities, the company has developed with independent intellectual property rights in the rear, "a new cooling technology", "intelligent digital progressive scan conversion," and many other advanced international and domestic leading rear projection core technology, "flat-panel imaging Golden Triangle" and almost a hundred patents.
Changhong introduced flat-panel digital flat panel display manufacturing plant the company flat-panel manufacturing plant was established in 2002, is specialized in LCD TV, plasma TV and display manufacturing establishments. Changhong now has its own manufacturing plant design, installation of advanced plasma production lines, large-screen LCD production line, small-screen LCD production line, production line of several movement. Since its establishment, has formed a liquid crystal and plasma flat panel products from 7 inches to 120 inches or more, a total of over a hundred kinds of products, strong production lineup, with annual output of 100 million digital flat panel display production capacity, to become the largest flat panel products production base.
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